The search company sued Goooglie Cars' ( gooogliecars.co.uk ) sole director Sohail Nagi for 10,000 pounds (S$17,400), arguing the cabby had been "unfairly free-riding off its reputation" by presenting the company name in Google's style - using a very similar font and color scheme as the tech giant's logo.
In 2012, after a two-month discussion with Google, Nagi agreed to change his logo to black with cricket balls in place of the O's to represent the cricket term for a slow spinning ball - a "googly." Google's lawyer Maxwell Keay said this hadn't been implemented however, and the logo was only changed this year, after the firm had filed its suit against the taxi company.
read more (straits times)