In the year of 2015, Internet Plus was the most popular words for the government and corporations. Now the Internet Plus has pervaded the third industry and constructed the new form of internet finance, internet transport and internet education, etc. At present, the traditional thinking of trademark still leads the mainstream, but the domain name, which is the doorplate of the corporations in the internet, could be even more representative since it is more than a symbol, but also a link between the corporations and their clients.
Generally speaking, Internet Plus is Internet plus the traditional industries. Actually it is not a simply “Plus”, but to use the IT technology and the platform of the internet to promote the development of the traditional industry and to seek new opportunities.
Good Domain Names Assist O2O Business
The core of Internet Plus is to assist the traditional industry with the internet. Look at the hottest O2O projects, takeaway food projects of ele.me (Hungry) and Meituan.com (Team-buying), laundry O2O of edaixi.com (e-Laundry Bag) and fresh food projects of womai.com (I Buy) and benlai.com (Original). All these domain names are double Pinyin domains or creative domains, which are impressive.
B2C Business also Spend Big Money on Domain Names
Jingdong Mall protects its domain names with great effort. The first domain name for JingDong is 360buy.com. The domain names received bad reviews since it had nothing to do with its brand. At last Jingdong bought the initials of its brand JD.com at ￥30 million. This is not the only domain name that Jingdong protected. They also have kept JD.cn, 3.cn, jingdong.com, jingdonggouwu.cn, liuqiangdong.com.cn/.net.cn (Liu Qiangdong is the name of JD.com’s CEO) and 360.cn/.com.cn.
Look back at the traditional Internet, which explored since the domain name technology was developed. At that time, the websites were the domination of the internet. Thus domain name become the doorplate and symbol of the corporations. Now as the mobile internet develops, there is an increasing number of Apps and provides many more accesses to the corporations, but the importance of domain names to the corporations are still significant.
The value of the domain names will turn to its brand, assets and symbol, not just the entrance of the website. The domain names will become the target of the propagation on the internet, as it is the comprehensive embodiment of the brand image and the competition strength of the corporation. It could be a magic link with the corporation and the clients.
Generally speaking, Internet Plus is Internet plus the traditional industries. Actually it is not a simply “Plus”, but to use the IT technology and the platform of the internet to promote the development of the traditional industry and to seek new opportunities.
Good Domain Names Assist O2O Business
The core of Internet Plus is to assist the traditional industry with the internet. Look at the hottest O2O projects, takeaway food projects of ele.me (Hungry) and Meituan.com (Team-buying), laundry O2O of edaixi.com (e-Laundry Bag) and fresh food projects of womai.com (I Buy) and benlai.com (Original). All these domain names are double Pinyin domains or creative domains, which are impressive.
B2C Business also Spend Big Money on Domain Names
Jingdong Mall protects its domain names with great effort. The first domain name for JingDong is 360buy.com. The domain names received bad reviews since it had nothing to do with its brand. At last Jingdong bought the initials of its brand JD.com at ￥30 million. This is not the only domain name that Jingdong protected. They also have kept JD.cn, 3.cn, jingdong.com, jingdonggouwu.cn, liuqiangdong.com.cn/.net.cn (Liu Qiangdong is the name of JD.com’s CEO) and 360.cn/.com.cn.
Look back at the traditional Internet, which explored since the domain name technology was developed. At that time, the websites were the domination of the internet. Thus domain name become the doorplate and symbol of the corporations. Now as the mobile internet develops, there is an increasing number of Apps and provides many more accesses to the corporations, but the importance of domain names to the corporations are still significant.
The value of the domain names will turn to its brand, assets and symbol, not just the entrance of the website. The domain names will become the target of the propagation on the internet, as it is the comprehensive embodiment of the brand image and the competition strength of the corporation. It could be a magic link with the corporation and the clients.
