Google released itsBetter Ads Report 2015 and Mike O’Brien at Clickz.com brokedown the report. It seems that Google blocked 780 million bad ads in 2015.
Here are the key points:
The report is available here
Here are the key points:
- More than 12.5 million pharmaceutical ads violating Google’s healthcare policy, which doesn’t allow misleading claims or products that haven’t been approved.
- Scammers – more than 30,000 of them – peddling supplements that promised impossible-to-achieve weight loss
- Nearly 7,000 phishing sites that trick people into giving their personal information
- Ads that trick people into interacting, such as those designed to look like warnings from the computer.
- Unwanted software that can slow down your devices or change your homepage. Google disabled more than 10,000 sites like this, as a result, reducing unwanted downloads from ads by 99 percent.
- Counterfeiters, such as those selling imitation watches or Canal Street’s finest “Louie Vitton” bags. More than 10,000 sites and 18,000 accounts were suspended for this.
The report is available here
