- Impact
- 4,398
It is often advised to develop your domains into websites to increase their value, AKA domain flipping.. but I am not sure if is worth it. What made me feel like that is that I see a lot of websites sell at low prices on Flippa auctions or do not sell at all, I myself bought a website from Flippa auction in the past, the website was about video games and it had large content and was auto updated with new games and reviews (but the content was not unique) .. and I bought it only for $160 which is low price for the time it takes to develop a full website like that.
Also I see often on Flippa some websites that were sold for values less than the raw domain value! for example you can find a high value one word (.com) website that sell for less than 100k while the domain itself can be sold for 200k alone.
The problem is that selling a website requires proven website stats like traffic and revenue, while selling a domain doesn't (other than checking if it is blacklisted or had spam history). So if the domain was very good by itself and then you develop it and offer it for sale as website, if it has no good traffic stats (which is the case in most flipped domains) then nobody will care about it even if the domain name has high value by itself.. so in theory you are decreasing the domain value not increasing it!
I am a web developer myself but I develop websites for my own use, I started thinking about developing a couple of my domain names that I like, to sell them at higher price (in theory).. but as I said I am not sure if is worth the time and commitment needed.
What do you think?
Also I see often on Flippa some websites that were sold for values less than the raw domain value! for example you can find a high value one word (.com) website that sell for less than 100k while the domain itself can be sold for 200k alone.
The problem is that selling a website requires proven website stats like traffic and revenue, while selling a domain doesn't (other than checking if it is blacklisted or had spam history). So if the domain was very good by itself and then you develop it and offer it for sale as website, if it has no good traffic stats (which is the case in most flipped domains) then nobody will care about it even if the domain name has high value by itself.. so in theory you are decreasing the domain value not increasing it!
I am a web developer myself but I develop websites for my own use, I started thinking about developing a couple of my domain names that I like, to sell them at higher price (in theory).. but as I said I am not sure if is worth the time and commitment needed.
What do you think?
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