advice Is Your Domain Name Hurting Your Organic SEO Web Traffic?

[holdem8]

One of the most important things about your website is your domain name.

It will totally make or break your business!

We have a client who originally used a .com domain name. However, if your primary target market is local, you do not want to use a .com domain.

This is so because Google will always give ranking preference to a local website if the searchers’ intent is to transact locally.

So, if your market is Malaysia, you will want to use a .my or a .com.my extension.

This client’s ecommerce market is primarily in Singapore but she used a .com domain, resulting in the site not ranking for much in Google.

On our advice, she made a major change to a .sg domain name and our team migrated the whole website to the new one using a page-by-page 301-redirect to preserve its SEO “equity”.

Quite instantly, you can see the before/after result.

We also have clients who used to target only the local markets, however, due to the US-China trade war, they need to go global to capture new markets.

Using a local domain name will NEVER help for global expansion.

We have consulted countless of clients on this very high-level digital strategy and set the right direction for them.

Works like a charm!

For more SEO case studies, visit www.growth.pro/seo-case-study

 

[secretagentdad]

Wow, that is way higher impact than I would have expected.

You sure you didn't combine it with a promotion push?

 

[holdem8]

Wow, that is way higher impact than I would have expected.

You sure you didn't combine it with a promotion push?

We were working on their content and SEO for about 2 months prior to the domain change. It was a hurdle and we advised on the switch.

After that, traffic and google ranking was much easier. Of course, we continued working on SEO-structured content development and all the other technical SEO works..