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information Most end user buyers have no clue what an “aftermarket domain” is

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If I could have a dollar for every email I sent, educating prospective buyers about aftermarket domains, I’d be at least one thousand bucks richer.
The fact is, end user buyers – as opposed to domain investors – are for the most part unfamiliar with the value and pricing of domain names.
With that in mind, educating an end-user buyer about your assets can significantly increase your ability to sell domains to them...
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The views expressed on this page by users and staff are their own, not those of NamePros.
If I could have a dollar for every email I sent, educating prospective buyers about aftermarket domains, I’d be at least one thousand bucks richer.... but still with no sales

With that in mind, educating an end-user buyer about your assets can significantly increase your ability to sell domains to them.... but still no sales
 
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Educating end-users while you are trying to sell them a name is virtually impossible. As a general rule, sales occur when the end-user has at least a decent idea of how things work.

Now, to be clear, there are shades of education and understanding. You can help an already interested end-user to better appreciate the value of a particular name, but that is different than taking and end-user from no clue and low interest to a good understanding of the market.
 
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Many end-users don't even know what a "domainer" is. I've always felt it's best to keep domaining and end-users on separate sides. End-users are usually interested in getting good deals. While some care about resale value, most don't really care about "potential" or future value.
 
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