Robin Weesie, Founder and CEO of Exclusive, shares his best advice to entrepreneurs who are wondering whether to invest in the perfect domain match for their brand.
What is the story behind Exclusive?
I saw a lot of large Artists, YouTube stars, Instagram influencers and professional content creators with a big reach on their social media channels promoting products for several companies. These creators are constantly looking for the next deal to make some money. Some of those creators have tried to launch their own website or app but even when they have millions of followers it’s almost never really successful. When you are in the internet business, you know how much it costs and how hard it is to build a good platform. It is far too expensive and therefore totally unprofitable to do this for just one artist or creator. However, for some reason, a lot of people still think it’s easy to launch their own app or website and generate revenue. Until they have done this and lost a lot of money.
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What is the story behind Exclusive?
I saw a lot of large Artists, YouTube stars, Instagram influencers and professional content creators with a big reach on their social media channels promoting products for several companies. These creators are constantly looking for the next deal to make some money. Some of those creators have tried to launch their own website or app but even when they have millions of followers it’s almost never really successful. When you are in the internet business, you know how much it costs and how hard it is to build a good platform. It is far too expensive and therefore totally unprofitable to do this for just one artist or creator. However, for some reason, a lot of people still think it’s easy to launch their own app or website and generate revenue. Until they have done this and lost a lot of money.
read more
