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  1. Lox

    domains Domain name protection and enforcement in eSports

    In the fast paced field of esports, where competition is fierce and innovation knows no bounds, esports brands, teams and digital media companies will be acquainted with establishing and investing in strong unique brand identities. Brand protection strategies include steps to safeguard trade...
  2. Lox

    domains Domain name protection and enforcement in eSports

    In the fast paced field of esports, where competition is fierce and innovation knows no bounds, esports brands, teams and digital media companies will be acquainted with establishing and investing in strong unique brand identities. Brand protection strategies include steps to safeguard trade...
  3. News

    UDRP AnantaEnclave.com: Singapore company lost UDRP to Indian luxury home provider

    MHG IP Holding Pte. Ltd. is a luxury resort company based in Singapore. They went after the domain AnantaEnclave.com, claiming that the “Ananta” part is too close to their Anantara brand. In the UDRP, the Complainant claims that the triangular logo, combined with the almost matching brand...
  4. News

    UDRP AnantaEnclave.com: Singapore company lost UDRP to Indian luxury home provider

    MHG IP Holding Pte. Ltd. is a luxury resort company based in Singapore. They went after the domain AnantaEnclave.com, claiming that the “Ananta” part is too close to their Anantara brand. In the UDRP, the Complainant claims that the triangular logo, combined with the almost matching brand...
  5. Bob Hawkes

    interviews An Interview with Sten Lillieström: Part 2 Creating Effective Brand Names

    Sten Lillieström challenged some common assumptions about domain names and brands in the first part of the interview. This week, I ask him questions around the theme of how to create an effective and distinctive brand name. Creating A Great Name Let’s focus on how to create a great brand...
  6. Bob Hawkes

    interviews An Interview with Sten Lillieström: Part 2 Creating Effective Brand Names

    Sten Lillieström challenged some common assumptions about domain names and brands in the first part of the interview. This week, I ask him questions around the theme of how to create an effective and distinctive brand name. Creating A Great Name Let’s focus on how to create a great brand...
  7. Bob Hawkes

    interviews An Interview with Sten Lillieström: Part 1 Challenging Persistent Domain Name Views

    I am delighted for the opportunity to interview Sten Lillieström, a creative domain name investor interested in the brandable side of domain name investing. Sten, handle @trelgor, has been a NamePros member for more than a decade, and has achieved Top Member status. During 2022 Sten had 173...
  8. Bob Hawkes

    interviews An Interview with Sten Lillieström: Part 1 Challenging Persistent Domain Name Views

    I am delighted for the opportunity to interview Sten Lillieström, a creative domain name investor interested in the brandable side of domain name investing. Sten, handle @trelgor, has been a NamePros member for more than a decade, and has achieved Top Member status. During 2022 Sten had 173...
  9. Surya Giri Kurniawan

    discuss Nike launches Swoosh.nike to show its Wearable NFTs

    Nike launches Swoosh.nike to show its wearable NFTs. This NFTs can be used by Avatar on Metaverse. You can use Nike shoes while visiting Metaverse City. Check it at Swoosh.nike Metaverse is not dead, major Popular Fashion brands had created wearable NFTs to be used by avatars in Metaverse.
  10. Surya Giri Kurniawan

    discuss Nike launches Swoosh.nike to show its Wearable NFTs

    Nike launches Swoosh.nike to show its wearable NFTs. This NFTs can be used by Avatar on Metaverse. You can use Nike shoes while visiting Metaverse City. Check it at Swoosh.nike Metaverse is not dead, major Popular Fashion brands had created wearable NFTs to be used by avatars in Metaverse.
  11. DomainBarracksRob

    discuss The "W3" Discussion Thread : The growing adoption by web3 Brands

    Hey everyone, I've decided to start this thread solely to focus on the growth and use of Web3 Brands that are using "W3" as their acronym +Keyword. ( Note: I am also active in the nft/crypto /web3 space outside of domains, which has broaden my spectrum and pov on many aspects of the space...
  12. DomainBarracksRob

    discuss The "W3" Discussion Thread : The growing adoption by web3 Brands

    Hey everyone, I've decided to start this thread solely to focus on the growth and use of Web3 Brands that are using "W3" as their acronym +Keyword. ( Note: I am also active in the nft/crypto /web3 space outside of domains, which has broaden my spectrum and pov on many aspects of the space...
  13. Bob Hawkes

    information Astronomical Names – Part 2: Star And Constellation Names, Space Sectors

    Last week I took a look at Astronomical Terms as Brand Names. We saw that terms like star, sun, moon and nova are each used in many tens of thousands of business names. I extend the topic in this week’s article, looking in particular at star and constellation names. I also consider what...
  14. Bob Hawkes

    information Astronomical Names – Part 2: Star And Constellation Names, Space Sectors

    Last week I took a look at Astronomical Terms as Brand Names. We saw that terms like star, sun, moon and nova are each used in many tens of thousands of business names. I extend the topic in this week’s article, looking in particular at star and constellation names. I also consider what...
  15. News

    discuss Blockchain domains and branding

    With the emergence and growth of the blockchain domain name market, there has been quite a bit of discussion about domain names with trademarks and famous brand names. There is well-established intellectual property law related to traditional (Web2) domain names, but there are plenty of...
  16. News

    discuss Blockchain domains and branding

    With the emergence and growth of the blockchain domain name market, there has been quite a bit of discussion about domain names with trademarks and famous brand names. There is well-established intellectual property law related to traditional (Web2) domain names, but there are plenty of...
  17. Bob Hawkes

    analysis Domain Names With Color - Part 1

    Adding a color to a word can make a memorable brand. A brand like RedBull provides a brand icon known around the world. The color purple could mean many things, but the mattress company Purple has acquired the name in the .com extension, and spent the advertising dollars, so you now probably...
  18. Bob Hawkes

    analysis Domain Names With Color - Part 1

    Adding a color to a word can make a memorable brand. A brand like RedBull provides a brand icon known around the world. The color purple could mean many things, but the mattress company Purple has acquired the name in the .com extension, and spent the advertising dollars, so you now probably...
  19. Radiotest.me

    branding The Most Commonly Misspelled Brands

    Ever wondered which big names are most misspelled? Turns out that even globally popular brands suffer from misspelling while being searched over the web. The good Google corrects it all, however this is a good hint outlining importance of brand's pronounceability and spellability. How do you...
  20. Radiotest.me

    branding The Most Commonly Misspelled Brands

    Ever wondered which big names are most misspelled? Turns out that even globally popular brands suffer from misspelling while being searched over the web. The good Google corrects it all, however this is a good hint outlining importance of brand's pronounceability and spellability. How do you...
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