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Hi there!

We are the ADxAD ad network. It is important to us that our platform is user-friendly and easy to understand for advertisers all over the world. Today we want to introduce you to a few of the updates we have implemented in the advertiser cabinet.
  • Multilingual user interface
  • New target groups
  • In-campaign creative editor

  1. Multilingual user interface

Now you can use our interface in your native language! To change the language, use the flag button on the top right.
Available languages: Japanese, Chinese, Spanish and, of course, English. More languages will be added soon!
  1. New target groups

We now have additional targetings that you can use to target your campaign even more precisely. If you want to try them out, ask your manager to turn them on for you.

The new targetings are:
  • Connection type: cable or mobile internet.
  • OS version
  • Browser version
  • City
  • Keywords

Please make sure that you don't limit your target audience too much and that your settings don't lead to not getting enough traffic! These settings have no influence on the estimated amount of traffic.

  1. In-campaign creative editor

You start creating a campaign and then realize you don't have a right-sized image to use as a banner. Sound familiar? At ADxAD, you can now crop your images in a snap.
Just upload your image, click "resize" and edit it to your liking.
You can zoom in and out, rotate it and choose the crop you need.
The ratio will be automatically kept as it's required for this type of banners. We also check if the new banner still exceeds the 1 MB limit.
When you're done, just click "Save". That's it.
You're ready to submit your banner for moderation and soon you can get your first clicks!
 
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❓ How to run traffic on betting offers?


Certain strategies and approaches exist that will assist in achieving high ROI in betting advertising campaigns.


🔴 Below we explain how to work with such campaigns and make money:
🔸 Audience and Geo-Targeting.


Understanding your target audience and identifying key geographic markets is critical. For instance, identify countries where betting is legalized and popular. Analyze the demographic and psychographic characteristics of the audience to create targeted advertising messages.


🔸 Advertising Platforms.
Choose suitable advertising platforms considering the preferences of your target audience. Note that some platforms may restrict advertising of betting services.


🔸 Message and Creative.
Create compelling advertising messages and creatives that can attract attention and motivate action. It is important to find a balance between attractiveness and compliance with legislation and platform rules.


🔸 Campaign Optimization.
After launching, carefully track indicators and KPIs, optimizing the campaign based on data. A/B testing of creatives, landing pages, and offers will also help increase conversions.


🔸 Compliance.
Ensure that your advertising campaign complies with all laws and regulations in the selected geos. Neglecting this aspect can lead to serious fines and loss of advertising budget.


🔸 Analysis and Scaling.
After obtaining initial results and analyzing them, determine which strategies are most effective, and scale successful campaigns.


❗ When working with betting offers, it's vital to find new and effective ways to attract the target audience, paying special attention to legal aspects and conversions. This requires continuous analysis, testing, and optimization to ensure a steady and stable influx of high-quality traffic 😉


 
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