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discuss Value of .com for popular Comedy Central show

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Hello,

I'm a newbie to domain sales, but I have what I think is a premium URL that someone has approached me to buy.

The URL is the exact name of a current Comedy Central show + .com. The show gets north of 1m viewers each week (Nielsen), and it's been on for multiple seasons. Very popular in US, gets national coverage. I work in digital content, so I know the "exact name match+.com" gives it great SEO value. It's also a pretty short URL.

The buyer wants me to provide an offer first, which I really don't care to do, but please advise if I'm off here. In the meantime, wanted to check my thinking about a ballpark price. I have a thought, but will reserve my number for now to see what others think.

All help appreciated,

Christopher
 
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Two things come to mind here:
1. Trademark...thus don't buy
2. Scam...so offer him 5 bucks and see what he then says.
 
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