NamePros Blog

The second half of 2021 saw eye-popping sales in exact ETH domain names, even in extensions with few significant prior sales. In this article, I take a look at the current status of those domain names, recent ETH name sales data, and how...

On NamePros, and on social media, a number of investors have mentioned that the last month or so has seen a significant downturn in the domain name aftermarket, both in terms of retail sales and in offers or inquiries.

For example, long-term...

Dictionaries define more than a dozen ways that the word the can be used, but as a leading part of a domain name it is most used as a definite article

used as a function word before a proper name to indicate the distinctive...

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Color is important in branding, whether the color is explicitly part of the domain name or not. If you use a logo or graphical background in domain presentation, it is important to consider the impact of different color choices.

This article...

Adding a color to a word can make a memorable brand.

A brand like RedBull provides a brand icon known around the world.

The color purple could mean many things, but the mattress company Purple has acquired the name in the .com...

This article looks at 2021 high-value NameBio-listed .com domain name sales. I only included sales with prices of $25,000 or more. There were 369 sales, totalling $62.1 million in total dollar volume.

Many retail sales do...

Whether excited about opportunities, or not a fan of the extension, .xyz is the focus of many recent discussions here on NamePros.

It is not hard to see why the extension has attracted attention. In just the first 23 days of 2022

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The year 2021 was very strong in aftermarket domain name sales, with strong prices, rising numbers of sales, and solidly higher dollar volumes.

Across all extensions, there were more sales in 2021 than in 2020, about 150,800 versus...

Should a domain investor invest only in .com? I went looking for an answer in recent domain name sales data.

There seems a common consensus that, after .com, among general purpose extensions with investment potential are...

While hyphenated domain names are popular in some parts of the world, notably Germany, most domain investors shy away from them.

Only a small percentage of domain name sales have hyphens. But there are also far fewer names containing hyphens...

The European Economic Area (EEA) includes the European Union (EU) plus countries from the European Free Trade Association (EFTA). The EEA has a combined population of more than 540 million, and a GDP of more than $16...

Initially the .org extension was intended mainly for organizations, particularly not-for-profit organizations. However, for decades anyone can register and use an .org domain name, and it is regularly one of the strongest extensions...

Aftermarket sales of .xyz are having a stellar 2021. Even at the midway point of 2021, the sales dollar volume has more than tripled over the 2020 whole year total. To put it in perspective, during the first half of 2021 the sales volume of...

Each July I take a look at domain name sales from the first six months of the year, comparing to the similar period from the preceding year. Taken across all extensions, 2021 is off to a roaring start, with the number of sales up 27.6%...

Among the most liquid domain names are 4L .com. Most of the time they can be readily resold to another domain investor for $100 or more. The best 4L .com domain names, those that are words, or at least speakable, or have a clear...

Almost everyone agrees that .com is the extension of choice for a global business. But if the .com is not available, what is the order of other extensions that are not specialized to a specific sector or country? In this article I...

Almost everyone appreciates the beauty of flowers. Flower names can translate into great brand possibilities. In this article I start with a list of flower names proposed by NamePros members to see how used they are in corporate names, in...

Tree names find widespread use in successful brands. Trees are associated with strength, endurance, growth and beauty, so it is not surprising that so many brands are built on tree names.

The dividing line between trees and other plant forms is...

While the United States is probably the dominant power in domain names, its own country code extension, .us, has not achieved the same strength. For example, even though Canada has about one-tenth the population of the United States, its...

When people see a domain extension in use, they are more apt to consider using that extension for their own business, organization or personal site. That is a huge advantage for .com domain names, along with country code extensions for some...

Last week @Soofi shared an article by @Ron Jackson announcing the brokered sale of Poker.net for $750,000. The sale was not listed on NameBio when I checked, but it would become the highest-value sale in the extension. The...

Many great brand names have been built around animals, such as Puma, Jaguar, RedBull, FireFox, DuckDuckGo and many others. The animal provides a concrete image on which to build the logo and brand. Many times some aspect off the name hints at...

The past year has been a strong one for country code domain extensions in general, with the generic extensions .io and .co particularly active. This has prompted discussion around what might be the next generic country code to...

While NameBio data indicates that average sales prices for .com domain names have been going steadily down year by year, that may not mean that retail prices have been decreasing. I think it is mainly an artifact due to changes in...

This week I take a look at how average prices, numbers of domains sold, and sales dollar volumes in 2020 compared to the previous year. I used the NameBio data for the analysis, looking at sales of $100 and more. Keep in mind that by no...