sell-through rate

Last week in Process to Rate and Price a Domain Name – Part 1, I covered: Structure, clarity and memorability of the name. Multiple interpretations, both literal and metaphorical. Business applications, related metrics. Indicators of recent startup use of similar terms. Registered extension...

Last week in Process to Rate and Price a Domain Name – Part 1, I covered: Structure, clarity and memorability of the name. Multiple interpretations, both literal and metaphorical. Business applications, related metrics. Indicators of recent startup use of similar terms. Registered extension...

Pricing of domain names is hard. If you price too high, your sell-through rate may go down. If you price too low, you leave money on the table. But what is the right price point? While various automated appraisal systems are available, they disagree wildly on almost all names, and few have...

Pricing of domain names is hard. If you price too high, your sell-through rate may go down. If you price too low, you leave money on the table. But what is the right price point? While various automated appraisal systems are available, they disagree wildly on almost all names, and few have...

A lot has happened since I last covered Domain Name Payment Plans in the NamePros Blog in 2019. Partly because of the terminology used by Dan, one of the major marketplaces offering payment plans for a number of years, such plans are usually now called Lease-To-Own (LTO), a more precise term...

A lot has happened since I last covered Domain Name Payment Plans in the NamePros Blog in 2019. Partly because of the terminology used by Dan, one of the major marketplaces offering payment plans for a number of years, such plans are usually now called Lease-To-Own (LTO), a more precise term...

If we could accurately predict relative sell-through rates (STR) for different domain names, we could focus on names that are likely to sell quickly. Curated marketplaces would also benefit, since they would be able to predict the kinds of names that are more likely to sell, and not waste...

If we could accurately predict relative sell-through rates (STR) for different domain names, we could focus on names that are likely to sell quickly. Curated marketplaces would also benefit, since they would be able to predict the kinds of names that are more likely to sell, and not waste...

Afternic recently provided data insights from the 2022 sales year. While precise numerical values are not given, graphical results are presented for total dollar volume, average price, sell-through rate and average revenue per domain. This allows one to compare the performance of different...

Afternic recently provided data insights from the 2022 sales year. While precise numerical values are not given, graphical results are presented for total dollar volume, average price, sell-through rate and average revenue per domain. This allows one to compare the performance of different...

1%-1.5% seems to be the industry-standard Sell-Thru rate for .COM for many domain investors. For those of you that have a reasonably-sized portfolio of .ORG domains (+500), do you find that, in general, the Sell-Thru rate of .ORG is better/worse/ or just as good as your .COM names? Obviously...

1%-1.5% seems to be the industry-standard Sell-Thru rate for .COM for many domain investors. For those of you that have a reasonably-sized portfolio of .ORG domains (+500), do you find that, in general, the Sell-Thru rate of .ORG is better/worse/ or just as good as your .COM names? Obviously...

The long term goal for some domainers is to grow their portfolio so that domain names become a full time job, or at least a serious part time income stream. In a survey conducted mid-2021, almost 20% of NamePros respondents indicated that they were essentially full-time, and another 33% had...

The long term goal for some domainers is to grow their portfolio so that domain names become a full time job, or at least a serious part time income stream. In a survey conducted mid-2021, almost 20% of NamePros respondents indicated that they were essentially full-time, and another 33% had...

Many skills can help you make better decisions as a domain name investor. One of them is quantitative decision making. While probability can never firmly tell you what to do, it can help make better decisions in some cases. Applied probability can be used to help answer questions such as how...

Many skills can help you make better decisions as a domain name investor. One of them is quantitative decision making. While probability can never firmly tell you what to do, it can help make better decisions in some cases. Applied probability can be used to help answer questions such as how...

While the United States is probably the dominant power in domain names, its own country code extension, .us, has not achieved the same strength. For example, even though Canada has about one-tenth the population of the United States, its .ca extension has almost double the registration numbers...

While the United States is probably the dominant power in domain names, its own country code extension, .us, has not achieved the same strength. For example, even though Canada has about one-tenth the population of the United States, its .ca extension has almost double the registration numbers...

I know for a fact that some domains purchased in the $300 range at an auction sold at a $3000 range to an end user. I also know many hand regs or bargain bin domains sold for the same range so where does the disparity come from? While browsing the appraisal section on the forum, I saw a lot of...

I know for a fact that some domains purchased in the $300 range at an auction sold at a $3000 range to an end user. I also know many hand regs or bargain bin domains sold for the same range so where does the disparity come from? While browsing the appraisal section on the forum, I saw a lot of...