advice 5 things startup founders should keep in mind before buying a domain name

[News]

One big mistake I see too many startup founders make is to think they’ll be able to get a big juicy one-word .COM for $10,000. Rate.com sold for $725,000 about a month ago – if you want a big one-word .COM expect to pay in the $250,000 – $750,000 range. Sending $10,000 or $15,000 offers to these one-word .COM owners usually won’t get you a response – it’s just too low.

So you’ve looked at recent sales data, have a better understanding of what price to expect, and now it’s time to pick the name. You can spend a small fortune on a branding/identity agency to help you come up with a name, but they rarely think about domains so this is where knowing a thing or two about domain names can come in handy. Here are five things that are absolutely critical to keep in mind before buying a domain:..

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[briguy]

Great tip...

"this is one of the most over-looked parts of the domain name evaluation process. You’ll want to look back at the history of the domain and see what has been done with it over the last ten years. The last thing you’d want is to buy a domain name from someone that used it to scam thousands of people, and it’s likely the seller will do everything they can to hide information like this from you so be prepared to put on your detective’s hat."

 

[CakeCode]

Great tip...

"this is one of the most over-looked parts of the domain name evaluation process. You’ll want to look back at the history of the domain and see what has been done with it over the last ten years. The last thing you’d want is to buy a domain name from someone that used it to scam thousands of people, and it’s likely the seller will do everything they can to hide information like this from you so be prepared to put on your detective’s hat."

But how will you determine these and find them out ?

 

[briguy]

But how will you determine these and find them out ?

One free tool is http://archive.org/web/
Hopefully other members will share tools or tips.

 

[deez007]

Yep, some solid advice on this article. Good read!

 

[Rick Ace]

Definitely a useful share. I also agree with Eric Lyon's statement...

In my opinion, the domain and the brand image are the most important 2 things for any startup serious about the success of their business.