"Asset manager says new name reflects ‘clarity of focus’ but critics point out pronunciation issues"
https://www.theguardian.com/uk-news/2021/apr/26/standard-life-aberdeen-to-change-name-to-abrdn
They have secured the .com - it has a coming soon page......
https://abrdn.com
Big mistake if you ask me......
https://www.theguardian.com/uk-news/2021/apr/26/standard-life-aberdeen-to-change-name-to-abrdn
They have secured the .com - it has a coming soon page......
https://abrdn.com
Big mistake if you ask me......