.mobi .MOBI IS OFFICIALLY DEAD: Read this to find out why...

[mjnels]

just kidding.

Fox News is the most popular news network in the USA. They have recently placed a permanent .mobi ad on the left hand corner of the screen. This advertisement is there 100% of the time and rotates between .COM and .MOBI

Turn on your TV anytime and the ad will be there. I challenge anyone to show me a larger TV station that constantly advertises a TLD other than .com or a popular country code.


screen shot:
http://i192.photobucket.com/albums/z251/anon538855/thedeadmobiTLD.jpg

direct link to live Fox Newscast:
http://freetube.110mb.com/index.php?view=1Zm94bmV3cw

 

[Napkin.com]

Just noticed that over the weekend.

 

[nrmillions]

I just checked now and you are correct. Thats awesome. Also from my iPhone if I type in FoxNews.com or FoxNews.mobi in the safari browser it takes you to an iphone optimized site that says Fox News .mobi in the top left, even if you had typed in the .com. Like I have said a million times in the past, .mobi isnt about the technology, it is about the branding.

 

[qO_Op]

 

[Traveler]

Very cool, at least half the sheeple in the US watch Fox "News".

 

[Jeff]

Like I have said a million times in the past, .mobi isnt about the technology, it is about the branding.

If it's not about the technology, then why "water it down" ... and I wish you Good Luck with the "branding" of a long, two syllabled, completely awkward, and counter-intuitive (for quick and easy use) by those that are busy and "on the go"! :imho:

PS. Here is the actual developed website: foxnews.proteus.com :red:

-Jeff

 

[namewaiter]

If it's not about the technology, then why "water it down" ... and I wish you Good Luck with the "branding" of a long, two syllabled, completely awkward, and counter-intuitive (for quick and easy use) by those that are busy and "on the go"! :imho:

PS. Here is the actual developed website: foxnews.proteus.com :red:

-Jeff

enough already jeph ... it's gettin real tired ... pulling up a month old thread, just to instigate - come on you're better than that :td:

 

[Jeff]

enough already jeph ... it's gettin real tired ... pulling up a month old thread, just to instigate - come on you're better than that :td:

Stick with the topic at hand ... do you really agree that ".MOBI" isn't about technology (and that it's about "branding")?

Please don't shy away from the discussion, friend. :talk:
-Jeff

 

[mjnels]

big companies have a lot to do. i agree it would make the most sense to have the website based on the exact domain they advertise everywhere else including live on the air (turn on Fox News now), but they obviously have outsourced the job to mobile developers/experts Proteus.com and Proteus seems to keep all their clients mobile sites on their main domain for some reason.

but hey, im not saying the floodgates have been opened and .MOBI is the savior of the world because Fox News advertises it on screen all day -- but this is one example of an "alternative TLD" being advertised constantly on one of the highest rated networks in the USA. this hadnt happened in previous years with such a mainstream TV channel. i'll admit, it surprised me at first when they were pushing FoxNews.mobi as much as they were.

 

[Jeff]

Stand-alone!

Good post ... but the order needs to be 1.) Stand-alone developments, and 2.) Related promotions / advertisements IMHO. :yell:

To promote an ".MOBI" with only a simple "redirect" ... does absolutely nothing for the developed "ecosystem" or the adoption of the extension - those that know this and care need to continue to pressure mTLD to ensure stand-alone development of ALL (including ™ such as Fox News™) .MOBI's with unique and compelling development for those that are "on the go"! :talk:
"Redirects" are passe, they are so October 2006 IMHO. :red:

-Jeff

 

[Archangel]

... and I wish you Good Luck with the "branding" of a long, two syllabled, completely awkward, and counter-intuitive (for quick and easy use) by those that are busy and "on the go"! :imho:

I've never used the net via mobile but I used to send text messages with one a lot. There's a huge difference between, say, fox.com and fox.mobi but I doubt ppl would want the former simply because it's 1 letter shorter. It's a better ext, surely, but it's not the better domain simply because it's 1 little button less ppl would have to push.

This logic applies with the "two-syllable" thing, as well

 

[thinkingagain]

Good post ... but the order needs to be 1.) Stand-alone developments, and 2.) Related promotions / advertisements IMHO. :yell:

To promote an ".MOBI" with only a simple "redirect" ... does absolutely nothing for the developed "ecosystem" or the adoption of the extension - those that know this and care need to continue to pressure mTLD to ensure stand-alone development of ALL (including ™ such as Fox News™) .MOBI's with unique and compelling development for those that are "on the go"! :talk:
"Redirects" are passe, they are so October 2006 IMHO. :red:

-Jeff

espn.com redirects to espn.go.com

 

[Jeff]

This logic applies with the "two-syllable" thing, as well

Respectfully disagree ... on both the # of buttons being pushed, but more importantly the memorability and ease of use/recall while busy and out and about while "on the go", IMHO. The best I can describe the "dot Mobey" (literally sounding it out, "dot Mobey") ... is that it is long, unnatural, cumbersome, and counter intuitive for quick and easy recall while "on the go" (as, for instance, the short and highly brandable .TEL might be for these same busy users)! :talk: :imho:

Just my two sense.
-Jeff

espn.com redirects to espn.go.com

The topic here is the ".MOBI", and in that regard even "espn.mobi" again redirects to m.espn.go.com ... notice how everything that is developed here is on an .COM? :blink:

-Jeff

 

[Archangel]

Respectfully disagree ... on both the # of buttons being pushed, but more importantly the memorability and ease of use/recall while busy and out and about while "on the go", IMHO. The best I can describe the "dot Mobey" (literally sounding it out, "dot Mobey") ... is that it is long, unnatural, cumbersome, and counter intuitive for quick and easy recall while "on the go" (as, for instance, the short and highly brandable .TEL might be for these same busy users)! :talk: :imho:

Just my two sense.
-Jeff

I think the only real way across this hurdle is if the .mobi becomes more wide-spread. The same logic can be applied to .com (.kom?) That might sound dumb to you but I know a lotta ppl who really spell words with a c/k switch. Some even believe 'come' is spelled c-u-m. And no, I'm not referring to those adult website type ppl. My own sis believes it's 'cum.' Sad, I know, but anyway, once ppl get used to the ext, they'll never second-guess that it's .mobi, not .mobey or similar.

 

[scandiman]

Just my two sense.

I think you're rounding up, you make no sense.

 

[thinkingagain]

The topic here is the ".MOBI", and in that regard even "espn.mobi" again redirects to m.espn.go.com ... notice how everything that is developed here is on an .COM? :blink:

-Jeff

in terms of your theory,we should type like 61.135.162.44 ,we don't need domain


any domain is also redirecting IP address,including .com

 

[Jeff]

I think the only real way across this hurdle is if the .mobi becomes more wide-spread.

Right, and the only way it becomes more wide-spread ... is through stand-alone development (of the .MOBI "ecosystem")! :yell: :imho:
Not simple 'redirects'!

in terms of your theory,we should type like 61.135.162.44 ,we don't need domain


any domain is also redirecting IP address,including .com

Nope, realistically speaking ... you're bringing up an established .COM ... I'm talking about the topic here at hand; the unknown ".MOBI" and its failure of mass adoption because mTLD has failed to ensure its developed (stand alone) "ecosystem", IMHO.

-Jeff

 

[thinkingagain]

Nope, realistically speaking ... you're bringing up an established .COM ... I'm talking about the topic here at hand; the unknown ".MOBI" and its failure of mass adoption because mTLD has failed to ensure its developed (stand alone) "ecosystem", IMHO.

-Jeff

so foxnews.mobi and foxnews.proteus.com which one would u type

and this pair espn.mobi and m.espn.go.com

the same as domain name and 61.135.162.44

 

[Work In Progress]

Right, and the only way it becomes more wide-spread ... is through stand-alone development (of the .MOBI "ecosystem")! :yell: :imho:
Not simple 'redirects'!

-Jeff

So, Jeff, to be clear....if you were to wake up tomorrow and see:
google.mobi
yahoo.mobi
facebook.mobi
ebay.mobi
amazon.mobi
cnn.mobi
si.mobi
windows.mobi
wikipedia.mobi
youtube.mobi
& More
....all suddenly started a full blown media blitz...in the paper, on TV, online, radio, etc. promoting their mobi sites as their "mobile" versions....assuming all were redirects of former .com mobile sites.....you're still going to say that this would not help the forward progress or acceptance of .mobi?

somehow, I knew you'd be back someday...Already feeling like I've slipped into a time capsule and jettisoned back...

 

[mo_dork]

I'm talking about the topic here at hand; the unknown ".MOBI"

These sites (and their users) are on their way!

Many people are developing premium names/sites as we speak.
Instead of condemning mobi as dead, just realize we are ahead of the mass market.

 

[Jeff]

so foxnews.mobi and foxnews.proteus.com which one would u type

On a super cool & very popular iPhone™ ... I would go to FoxNews.com ... for a full and rich web experience while "on the go"! :talk: :imho:

and this pair espn.mobi and m.espn.go.com

Again, as I posted similarly in another ".MOBI" thread regarding this same argument ...

The .COM extension, of course, has credibility and has been fully adopted ... if ABC.mobi was located at abc.go.mobi then your argument would be more convincing for discussion purposes, in my view.

PS. Welcome to the #1 Namepros .MOBI Forum™. :tu:

So, Jeff, to be clear....if you were to wake up tomorrow and see:
...
....all suddenly started a full blown media blitz...in the paper, on TV, online, radio, etc. promoting their mobi sites as their "mobile" versions....assuming all were redirects of former .com mobile sites.....you're still going to say that this would not help the forward progress or acceptance of .mobi?

I would say the exact same thing that I've been stating since 2006 ... simple "redirects" do nothing to add to the critical developed stand-alone .MOBI "ecosystem", IMHO. :yell:
Most now realize this fact, and are calling on mTLD to ensure stand-alone developments instead of simple "redirects", in my experience and observation.

somehow, I knew you'd be back someday...Already feeling like I've slipped into a time capsule and jettisoned back...

You're one of the true professionals discussing the ".MOBI", I've missed you as well Mark.

Instead of condemning mobi as dead, just realize we are ahead of the mass market.

It's the other way around, technological advances and adoption are occurring for and across the greater Mobile Web© ... and has left the long & very awkward and restricted ".MOBI" (even as a small niche/vanity player in this arena) in the dust, in my view.

Just my two sense, and thanks for the excellent discussion! :talk:
-Jeff

 

[namewaiter]

so foxnews.mobi and foxnews.proteus.com which one would u type

and this pair espn.mobi and m.espn.go.com

the same as domain name and 61.135.162.44

good point, as at the most basic .com is also simply marketing

 

[mjnels]

On a super cool & very popular iPhone™ ... I would go to FoxNews.com ... for a full and rich web experience while "on the go"! :talk: :imho:

well, something tells me you dont have an iphone (or anything like it)... because going to the full version website is a horrible experience compared to the slick mobile version's they've designed. i have an iphone.

I would say the exact same thing that I've been stating since 2006 ... simple "redirects" do nothing to add to the critical developed stand-alone .MOBI "ecosystem", IMHO. :yell:
Most now realize this fact, and are calling on mTLD to ensure stand-alone developments instead of simple "redirects", in my experience and observation.

its true redirects do nothing if they are not advertised... but in the case of FoxNews.mobi - this is the ONLY mobile website they advertise. the redirect thing is a petty detail in this case because the site people hear and remember is FoxNews.mobi

also, i think its a bit silly to expect mTLD to tell people they cant use re-directs. people should have the freedom to do what they want with their domains - i dont want a registry strong arming me into something that wasnt previously agreed upon. its just bad business and not a good use of resources.

It's the other way around, technological advances and adoption are occurring for and across the greater Mobile Web© ... and has left the long & very awkward and restricted ".MOBI" (even as a small niche/vanity player in this arena) in the dust, in my view.

all relative to your expectations and particular focus... the .MOBI TLD has exceeded my expectations. if you ask most of the early (pre-landrush) naysayers they most likely will say the same thing if they are being honest. when a persons expectations are based on unreasonable hype and no real plan you set yourself up for disappointment.

 

[Jeff]

all relative to your expectations and particular focus... the .MOBI TLD has exceeded my expectations. if you ask most of the early (pre-landrush) naysayers they most likely will say the same thing fi they are honest. when a persons expectations are based on unreasonable hype and no real plan you set yourself up for disappointment.

That's a good point ... your expectations, then, must have been pretty low of mTLD and the ".MOBI", IMHO. :red:

also, i think its a bit silly to expect mTLD to tell people they cant use re-directs. people should have the freedom to do what they want with their domains - i dont want a registrar strong arming me into something that wasnt previously agreed upon. its just bad business and not a good use of resources.

Can we agree that - at the very least - the auctioned Premium Domains and the 1 and 2 character Reserved Domains ... must have mandated stand-alone developments with unique and compelling content for those that are "on the go"! :blink: :yell:

-Jeff

 

[nrmillions]

On a super cool & very popular iPhone™ ... I would go to FoxNews.com ... for a full and rich web experience while "on the go"! :talk: :imho:

:

Thats funny, i dont know what kind of iphone you have but on my iphone when i go to foxnews.com it show foxnews.mobi at the top of the page. It is about branding because they are advertising the .mobi to people, not a long redirect.

just like someone above has said, back in the 90s people didnt know .com was spelled the way it was. When people heard it on the radio they thought it could be .kom.

its starting to appear very obvious that you must be affiliated with the .tel tld in some kind of way since all you do is try to promote it. maybe you are an employee of theirs. The word telephone died out years ago and you cannot have a website on a .tel domain so its in no way a competitor to .mobi, its a competitor to the yellowpages.

you think some kid wanting to go to a mobile site is going to care that the TLD is two syllables, only domainers would even think of something like that. .co.uk is even longer than .mobi so you must think that extension is a failure too.

must be bored up in NH.

This thread might as well be closed because there is no arguing with jeff, he will just continue to try and promote .tel in every thread in namepros no matter what the topic is or what anyone says and drive more people away from this forum. Have fun investing in your brandable .tel domains!