start-ups

Entrepreneur burnout. Do entrepreneurs get burnout? Um, do they run out of steam or something like that or do they hit a brick wall? What is it? So what do you think about that, Jeff? Like, do they really get burnout? Do entrepreneurs burn out at all?Yeah, I think certainly looking back at my...

Entrepreneur burnout. Do entrepreneurs get burnout? Um, do they run out of steam or something like that or do they hit a brick wall? What is it? So what do you think about that, Jeff? Like, do they really get burnout? Do entrepreneurs burn out at all?Yeah, I think certainly looking back at my...

According to data from Betalist, as shared by Marc Köhlbrugge on Twitter, .com usage amongst early stage startups has been on the decline. The data that was shared shows .com usage was 78% ten years ago and it has declined to 56% most recently...Read More

According to data from Betalist, as shared by Marc Köhlbrugge on Twitter, .com usage amongst early stage startups has been on the decline. The data that was shared shows .com usage was 78% ten years ago and it has declined to 56% most recently...Read More

The article discussed quite a few funded startups and their brand name choices. Brands mentioned in the article include Waldo, Morty, Pie Insurance, Carrot Fertility, Lemonade, Oscar, Herb, Bud, Purple Squirrel, and quite a few other companies with interesting (or even confusing) brand names.Of...

The article discussed quite a few funded startups and their brand name choices. Brands mentioned in the article include Waldo, Morty, Pie Insurance, Carrot Fertility, Lemonade, Oscar, Herb, Bud, Purple Squirrel, and quite a few other companies with interesting (or even confusing) brand names.Of...

In an earlier article, I wrote about breaking down a niche into sub-niches, micro-niches, and nano-niches for a more targeted audience. (Read: Breaking Down A Niche). I was inspired to write this article about diversifying from a sub-niche campaign to a cross-niche campaign after a few random...

In an earlier article, I wrote about breaking down a niche into sub-niches, micro-niches, and nano-niches for a more targeted audience. (Read: Breaking Down A Niche). I was inspired to write this article about diversifying from a sub-niche campaign to a cross-niche campaign after a few random...

I decided to start a new series for brand development tips to share some of the things I’ve learned over the years. When it comes to starting up a new online or offline business, the number one thing you need to get started is a solid brand to represent you or your new company. If you are an...

I decided to start a new series for brand development tips to share some of the things I’ve learned over the years. When it comes to starting up a new online or offline business, the number one thing you need to get started is a solid brand to represent you or your new company. If you are an...

Domains are an integral part of this branding process. A bad domain can destroy any momentum that a marketing investment can create.Most startups can’t afford to acquire the perfect domain when they first get started.A domain acquisition strategy should be included as part of the company’s...

Domains are an integral part of this branding process. A bad domain can destroy any momentum that a marketing investment can create.Most startups can’t afford to acquire the perfect domain when they first get started.A domain acquisition strategy should be included as part of the company’s...

Companies looking to provide the next big domain extension have sparked a flurry of activity, along with investors looking to cash in on the next domain craze. As businesses try to make sense of the countless new domain name extensions and the possible impact on their business, Manish Dalal...

Companies looking to provide the next big domain extension have sparked a flurry of activity, along with investors looking to cash in on the next domain craze. As businesses try to make sense of the countless new domain name extensions and the possible impact on their business, Manish Dalal...

Merry Christmas everyone! Despite the holiday season a cool $392,558,280 in funding was raised by 87 startup companies last week. More than 67% of them launched with a .com domain name followed by the ccTLDs with a 17% piece of the pie. We have five startups that went with a new domain...

Merry Christmas everyone! Despite the holiday season a cool $392,558,280 in funding was raised by 87 startup companies last week. More than 67% of them launched with a .com domain name followed by the ccTLDs with a 17% piece of the pie. We have five startups that went with a new domain...

If you start selling products and services that are in demand, you can almost guarantee that competition will spring up quickly. Some people say you have to think of a completely original idea to become successful. Yet, that isn’t always the case. If a product or service is needed, then there is...

If you start selling products and services that are in demand, you can almost guarantee that competition will spring up quickly. Some people say you have to think of a completely original idea to become successful. Yet, that isn’t always the case. If a product or service is needed, then there is...

Your domain name is now inseparable from your brand name. This is great if you got in the game early, however, what about new companies or brands that want to expand and pivot?Domains are a strategic investment that appreciates in value. If you acquire it correctly, they can be sold later for...

Your domain name is now inseparable from your brand name. This is great if you got in the game early, however, what about new companies or brands that want to expand and pivot?Domains are a strategic investment that appreciates in value. If you acquire it correctly, they can be sold later for...